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From stress to success: Overcome holiday sales hurdles

From stress to success: Overcome holiday sales hurdles

From stress to success: Overcome holiday sales hurdles

From stress to success: Overcome holiday sales hurdles

Marketers are all too familiar with the big questions and unique challenges that come with the holiday season. Increased competition. High expectations. Budget constraints. Not to mention the fact that consumers are overloaded with promotions from tons of other companies vying for their attention. Breaking through the noise is a tough task. 


But acing the holidays is vital to any brand looking to climb to the top. When done well, holiday season marketing can increase sales, drive customer engagement, build brand awareness, and provide your team with measurable results and customer data. 


This year, let’s swap chaos for confidence. We teamed up with Intuit Mailchimp to create an interactive toolkit that can help you with all of these holiday hurdles. Get ready to crush it.

Marketers are all too familiar with the big questions and unique challenges that come with the holiday season. Increased competition. High expectations. Budget constraints. Not to mention the fact that consumers are overloaded with promotions from tons of other companies vying for their attention. Breaking through the noise is a tough task. 


But acing the holidays is vital to any brand looking to climb to the top. When done well, holiday season marketing can increase sales, drive customer engagement, build brand awareness, and provide your team with measurable results and customer data. 


This year, let’s swap chaos for confidence. We teamed up with Intuit Mailchimp to create an interactive toolkit that can help you with all of these holiday hurdles. Get ready to crush it.

Marketers are all too familiar with the big questions and unique challenges that come with the holiday season. Increased competition. High expectations. Budget constraints. Not to mention the fact that consumers are overloaded with promotions from tons of other companies vying for their attention. Breaking through the noise is a tough task. 


But acing the holidays is vital to any brand looking to climb to the top. When done well, holiday season marketing can increase sales, drive customer engagement, build brand awareness, and provide your team with measurable results and customer data. 


This year, let’s swap chaos for confidence. We teamed up with Intuit Mailchimp to create an interactive toolkit that can help you with all of these holiday hurdles. Get ready to crush it.

Marketers are all too familiar with the big questions and unique challenges that come with the holiday season. Increased competition. High expectations. Budget constraints. Not to mention the fact that consumers are overloaded with promotions from tons of other companies vying for their attention. Breaking through the noise is a tough task. 


But acing the holidays is vital to any brand looking to climb to the top. When done well, holiday season marketing can increase sales, drive customer engagement, build brand awareness, and provide your team with measurable results and customer data. 


This year, let’s swap chaos for confidence. We teamed up with Intuit Mailchimp to create an interactive toolkit that can help you with all of these holiday hurdles. Get ready to crush it.

Challenge: Leveraging Customer Data

Effectively leveraging customer data during the holidays can be tough. Customers often end up receiving emails that don't reflect their interests.

Effectively leveraging customer data during the holidays can be tough. Customers often end up receiving emails that don't reflect their interests.

Effectively leveraging customer data during the holidays can be tough. Customers often end up receiving emails that don't reflect their interests.

Effectively leveraging customer data during the holidays can be tough. Customers often end up receiving emails that don't reflect their interests.

Find the Solution

1 in 2

marketers say that leveraging customer data is a challenge.*

SOURCE ↓

1 in 2

marketers say that leveraging customer data is a challenge.*

SOURCE ↓

4 in 5

customers prefer email over any other form of communication.*

SOURCE ↓

4 in 5

customers prefer email over any other form of communication.*

SOURCE ↓

Challenge: Choosing the Right Channels

Marketers spread themselves too thin and work with too many channels to effectively get in front of audiences. How do you prioritize the right channels for your brand?

Marketers spread themselves too thin and work with too many channels to effectively get in front of audiences. How do you prioritize the right channels for your brand?

Marketers spread themselves too thin and work with too many channels to effectively get in front of audiences. How do you prioritize the right channels for your brand?

Marketers spread themselves too thin and work with too many channels to effectively get in front of audiences. How do you prioritize the right channels for your brand?

Find the Solution

Challenge: Connecting With Your Audience

As marketers increase the frequency and volume of send during the holiday shopping season, list health can be a risk as consumers can unsubscribe if emails come too often or aren’t relevant.

As marketers increase the frequency and volume of send during the holiday shopping season, list health can be a risk as consumers can unsubscribe if emails come too often or aren’t relevant.

As marketers increase the frequency and volume of send during the holiday shopping season, list health can be a risk as consumers can unsubscribe if emails come too often or aren’t relevant.

As marketers increase the frequency and volume of send during the holiday shopping season, list health can be a risk as consumers can unsubscribe if emails come too often or aren’t relevant.

Find the Solution

58%

of customers are willing to share data involving product preferences for 

personalized content.*

SOURCE ↓

58%

of customers are willing to share data involving product preferences for 

personalized content.*

SOURCE ↓

7 in 10

customers say they are likely to trust a company more because of brand-building initiatives.*

SOURCE ↓

7 in 10

customers say they are likely to trust a company more because of brand-building initiatives.*

SOURCE ↓

Challenge: Building Your Brand

Marketers can lose sight of their brand-building goals with the push to optimize conversions and drive incremental sales.

Marketers can lose sight of their brand-building goals with the push to optimize conversions and drive incremental sales.

Marketers can lose sight of their brand-building goals with the push to optimize conversions and drive incremental sales.

Marketers can lose sight of their brand-building goals with the push to optimize conversions and drive incremental sales.

Find the Solution

Challenge: Timing Your Sends

Every brand brings out the good stuff for Black Friday and Cyber Monday (BFCM). How do you cut through the noise and reach your audience?

Every brand brings out the good stuff for Black Friday and Cyber Monday (BFCM). How do you cut through the noise and reach your audience?

Every brand brings out the good stuff for Black Friday and Cyber Monday (BFCM). How do you cut through the noise and reach your audience?

Every brand brings out the good stuff for Black Friday and Cyber Monday (BFCM). How do you cut through the noise and reach your audience?

Find the Solution

It’s time to get real with your audience if you want to start achieving real results. Visit Intuit Mailchimp to learn how personalized marketing can help you drive conversions and boost revenue.

LET'S GO

It’s time to get real with your audience if you want to start achieving real results. Visit Intuit Mailchimp to learn how personalized marketing can help you drive conversions and boost revenue.

LET'S GO

*Results from an Edelman DXI survey of 2,200 customers and e-commerce professionals in the US and UK conducted in June 2023.

Intuit Mailchimp features and functionality vary by plan. See plans for details.


This post is sponsored by Intuit Mailchimp

Illustration by Sandro Rybak

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